Email marketing is an important part of digital communication. If you don’t feel that email marketing has been effective for you, you may be making common email marketing mistakes. The Impact of Email Marketing Mistakes Poor engagement: Mistakes can lead to reduced open rates, click-through rates, and overall engagement with your emails. Damaged brand reputation:…

Newly confirmed U.S. Small Business Administration (SBA) Administrator Kelly Loeffler issued a memo on her first day in office, outlining her priorities to restructure the agency into what she calls an “America First engine for free enterprise.” Loeffler emphasized reducing bureaucracy, eliminating fraud, and aligning SBA policies with President Trump’s agenda to support small businesses.…

Small business owners are entering 2025 with heightened confidence despite persistent economic uncertainty, according to Bluevine’s 2024 End-of-Year Business Owner Success Survey (BOSS) Report. The survey of 1,200 small business owners (SBOs) found that 79% expressed confidence in their business outlook, an increase from 73% in mid-2024. Expectations for profitability and revenue growth have also…

All aspects of the concrete business are thriving in the United States. It’s hard work, and much of it is labor-intensive. But the start-up costs aren’t high and concrete business owners have the potential to earn significant income. Read on for a guide on how to start a concrete business. Why Start a Concrete Business?…

This week our Small Biz Breakdown crew shares their thoughts on the impact on small businesses one month into the second term of Donald Trump’s presidency. They also engage in a fascinating conversation about career paths taken and not taken and the benefits of exploring trade skills. Check out those discussions and so much more…

For small businesses looking to increase their social media marketing in the new year, there are many social media platforms that could be a great fit. There are many popular social media platforms out there with an active user base, making it easier to find your target audience. We’ll look at some of the top…

Gasoline prices across the U.S. remained largely unchanged over the past week, with the national average for a gallon of gas holding at $3.16, according to AAA. The price per kilowatt hour of electricity at public EV charging stations also remained stable at 34 cents. Gasoline Supply and Demand Trends The latest data from the…

Unlock the secret to non-stop entertainment with our easy guide on how to loop YouTube videos on any device! Whether you’re replaying your favorite tunes or a handy tutorial, we’ve got you covered from desktop to mobile. Get ready to elevate your viewing experience with simple steps and pro tips – endless enjoyment is just…

Meta has introduced a series of updates to Instagram Direct Messages (DMs), adding new features designed to improve communication and engagement. The latest tools include message translation, music stickers, scheduled messages, pinned content, and group chat QR codes, all aimed at making conversations more seamless and interactive. A new message translation feature allows users to…

The Internal Revenue Service (IRS) is urging taxpayers to exercise caution when selecting tax professionals, warning that while most preparers are reputable, some engage in fraud, identity theft, and other scams. The agency emphasizes that taxpayers remain legally responsible for their tax returns, even if prepared by someone else. IRS Resources for Selecting a Tax…